About Me
Copywriter and AI keynote speaker
I'm Joep Drummen, freelance copywriter and AI keynote speaker. I love coming up with scripts for commercials and have plenty of experience creating content that clicks with audiences. Comedy is my favorite tool – I believe a good laugh can open minds and build brands. In the past I've worked for advertising agencies such as TBWA\, Dentsu and JWT.
AI Masterclass & Workshop
I also speak on stage to help creative companies move forward with AI, combining inspiration with hands-on insights. To elevate my work, I rely on cutting-edge AI tools—and just the right amount of coffee.
Clients:
BMW
Albert Heijn
Loetje
Happy Italy
Douwe Egberts
Nationale Nederlanden
KitKat
Pedigree
Andrelon
Kruidvat


Awards
Cannes
Lions
2019
BEST
Radio spot
2021
ADCN
Lamp
2010
Cannes Lions
Proud winner of 3 Cannes Lions
Dutch creativity awards
I've won 6 ADCN Lamps and a Grande Effie
RAB Radio awards
3 times winner of best radio commercial
Best ad
Best ad voor Heineken Bertje
Winner Very Short Very Cheap Festival
First place Pedigree Light commercial